The problem:
With most business being conducted through contractual agreements. It is Fair to say that the complexity of information inside a contract can be complex, even for the simplest of them. From ownership to percentages, knowing who has what, where they are to be paid, the streams, the rights and expectations set can feel like a never-ending sinkhole for anyone trying to comb through, let alone understand their part as a whole.
The challenge was to declutter the noise of the contract and give the artist and their affiliates a complete understanding of their rights and obligations through a contracts cycle or in perpetuity.
With an ever evolving contract based on the possibility of shifts over time and/or obligation, it means that these changes apply globally and impact their revenue, relationship and rights in real-time and have immediate consequences to all parties involved
Therefore we had to built a robust platform that could capture not only the breakdown of a contract into lay-mans terms but also give the user the ability to see their portfolio of artistic work holistically.
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